In the years we've been running Deluxe, Other Music of NYC is one of the shops that has come up most, a place of inspiration and great cultural value. A few years back the iconic store closed it's doors. A really fantastic documentary has been made about the store's impact, and for a very limited time, we are really honoured to present an online rental of the film.

About;
Other Music was an influential and uncompromising New York City record store that was vital to the city’s early 2000s indie music scene. But when the store is forced to close its doors due to rent increases, the homogenization of urban culture, and the shift from CDs to downloadable and streaming music, a cultural landmark is lost. Through vibrant storytelling, the documentary captures the record store’s vital role in the musical and cultural life of the city, and highlights the artists whose careers it helped launch including Vampire Weekend, Animal Collective, Interpol, Yeah Yeah Yeahs, William Basinski, Neutral Milk Hotel, Sharon Van Etten, Yo La Tengo and TV On The Radio.

It really is a superb watch. As we often say, It's all about record shops.

Click here to rent the film.